Why    Customers    Solutions    Products    People    Contact    Investors    Careers
Solutions.
Voice Revenue Optimisation
Roaming Revenue Optimisation
Subscriber Service Access Optimisation
Subscriber Service Personalisation
Mobile Media Service Delivery
Interactive Mobile Marketing and Advertising
Service Analytics and Service Lifecycle Management
Service Assurance and Service Quality Management

Interactive Mobile Marketing and Advertising

Interactive Mobile Marketing and Advertising allows our customers to further enhance and optimize revenue generation of their assets by turning to marketing and advertising enterprises as a new source revenue. This solution leverages two of our customers’ key intangible assets – their large base of subscribers and information they have on them to maximum effect. In the case of mobile advertising enablement, the solution also affords our customers greater latitude to innovate their service offerings under an ad-supported or ad-funded business model. We have products that power direct response/interactive mobile marketing and multi-channel interactive mobile advertising services that help our customers to realize even greater optimisation – by broadening their paying customers to include advertising and marketing enterprises:

Interactive Mobile Marketing Services, including -

  • Interactive Voice Direct Marketing Services
  • Interactive SMS Direct Marketing Services
  • Interactive MMS Direct Marketing Services

Interactive Mobile Advertising Services, including -

  • Mobile Ad Inventory Creation and Delivery Services
  • Mobile Ad Integrated Campaign Management Services