Mobile Advertising Traffic Controller

Position Summary

The role of the traffic controller in Mobilization is to coordinate with all ad agencies and ensure timely submission of all mobile advertising materials. Beside managing the usage of mobile ad inventory and timely scheduling of all mobile advertisements, ad traffic controller is also required to work closely with the Mobile Marketing Specialist and ensure that all advertising materials are fully regulatory compliant before the actual broadcast of every advertisement. Timing is everything in the ad traffic controller position.

Principal Responsibilities

• To work closely with Mobile Marketing Specialist in managing the implementation of ad campaigns for Mobile Ad Platform.
• To work closely with the media sales team and ad agencies to ensure timely submission of all advertising materials.
• To manage the overall usage of mobile ad inventory and reporting and ensure timely scheduling of all approved advertising materials.
• To assist Mobile Marketing Specialist in reviewing and ensuring all advertising materials are regulatory compliant or compliant with company’s internal advertising standard.
• To monitor campaign performance and coordinate among all the different media sales executives and manager and see that advertising inventory fill rate is maximized.
• To work closely with BI team in analyzing campaign reports and develop optimization strategies for marketing campaign objectives.
• To provide campaign implementation reporting for other departments like Finance, Media Sales, Marketing and BI.

Minimum Qualifications

• Diploma / Professional Degree in advertising, business, communication or a similar field.
• 2-3 years of media planning or traffic controlling in advertising agencies.
• Experience in mobile ad or online advertising will be an added advantage.

Essential Skills

• Excellent interpersonal and analytical and planning skill.
• Familiar with the Malaysia’s Advertising and Broadcasting Standards regulated by MCMC.
• Good in time management.

Personal Attributes

• Able to work independently and under pressure
• Initiative and aggressive
• Positive working attitude and good interpersonal skills
• Strong in problem solving skill

Interested candidates, please e-mail your comprehensive resume together with a covering letter to careers@uchlgroup.com. Alternatively, post it to:

Unifiedcomms Group HR
Unified Communications (OHQ) Sdn Bhd
Level 2, The Podium, Wisma Synergy
No 72, Persiaran Jubli Perak
Seksyen 22, Shah Alam
40000 Selangor Malaysia